CORTEX COPYWRITER

Words Sweeter than Dopamine

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Nathan

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Daenerys

Freelance Digital Copywriter + UX Writer

Psychology-based copywriting crafted for conversion &
smooth user experiences

Brand Storytelling
Brand/Product Naming
Social Media Content
Headlines/Taglines
eDMs/Newsletters
Content Strategy
Articles/Blogs
Video Scripts
Case Studies
Podcasts
Ebooks
Website Copywriting
Information Architecture
On-page/Off-page SEO
Sitemap/Wireframes
Tone of Voice Guide
Industry Research
Keyword Analysis
Landing Pages
UI/UX Design
Microsites
USP/UVP
Custom Writing
Product Descriptions
UI/UX Copywriting
Technical Writing
Campaign Copy
Screenwriting
White Papers
Ghostwriting
Gaming
Editing
Apps

Custom copywriting solutions tailored to you ensures you only pay
for what you really need

Free Consultation

About

I Wield Wicked Words Wisely Without Wasting A Single Letter

Hi, I’m Nathan, a Digital Copywriter & UX Writer. Based in Sydney. Available worldwide.

I have a research degree in psychology (visual perception) and I’m a former neuroscientist, which means I know how to compose words that influence a target audience’s feelings, thoughts and responses regarding a product, service, advertising or marketing campaign.

I would love to hear about your project.

Work With Me
Nathan Mudaliar, the Cortex Copywriter

Interactive Examples

Allow me to demonstrate some psychology-based copywriting techniques I use to boost conversion rates and enhance user experiences.

Select a technique below to see how it amplifies the power of words/copy to
persuade customers regarding a 'Swiss Smartwatch'.

Technique Selection

Rhyme
Bizarreness Effect
Justify with 'because'
Approach Motivation
Avoid Motivation
Attack Motivation
Approach & Attack

Technique Description

People are more likely to believe phrases that rhyme.

Technique Example

Wrapping a smooth Swiss smartwatch around your wrist feels just like a kiss.

Samples

A sweet taste of the work I've produced for entrepreneurs, small businesses, corporate brands, digital agencies, UI/UX design teams and marketing managers

Cortex Copywriter Sample: Ausbeds – Website Copywriting / UX Writing / Conversational Interface / Email Marketing
Client: Ausbeds

Services: Website Copywriting, UX Writing, Email Marketing, Conversational Interface

Case study here

Website available here

Cortex Copywriter Sample: Adgroove – Branded Content / Creative 3D Animated Video Advertising
Client: Adgroove

Services: Branded Content / Creative 3D Animated Video Advertising – Company Mascot Concept Design, Screenplay, Video Director

Video available here

Imgur meme here

Cortex Copywriter Sample: Blaze – Rebranding Campaign – Website Copywriting, Brand Naming, Tagline, Logo, Infographics
Client: Blaze Research

Services: Rebranding Campaign – Website Copywriting, Brand Naming, UX Writing, Tagline, Logo, Infographics

Case study here

Cortex Copywriter Sample: Chilla – Social Media, Website Copywriting, Blogs
Client: Chilla R. – Small Business Owner / Hungarian National Kickboxing Champion

Services: Blogs, Website Copywriting, Scheduling Social Media Content – Facebook, Instagram, Twitter

Cortex Copywriter Sample: Scarlet Blue – Blogsc/Diaries, Profile Pages, News & Announcements
Client: Scarlet Blue

Services: Blogs, Diaries, Profile Pages, News & Announcements, Website Copywriting, Social Media Content

Website available here

Cortex Copywriter Sample: Erskine Oral Care – Speedpix – Website Copywriting, UX Writing
Client: Erskine Oral Care

Services: UX Writing – Taxonony & Labeling System, Calls to action, Signup Forms; Website Copywriting – Information Architecture, Wireframes, USP, On-page SEO, Tone of Voice Guide, Keyword Analysis, Tagline

Website available here

Cortex Copywriter Sample: Pure Learning – Explainer Video – Screenplay, Storyboards, Video Director
Client: Pure Learning

Services: Explainer Video – Screenplay, Storyboards, Video Director

Video available here

Cortex Copywriter Sample: Rayvon’s N.E.S.T. – Award-winning Original TV Pilot Screenplay – Adult Animated Sci-Fi
Rayvon's N.E.S.T.

Award-winning Original TV Pilot Screenplay – Adult Animated Sci-Fi

Award available here

Reviews

Here's what my amazing clients say about my friendly, professional service

Cortex Copywriter Client: Karl Van Lieshout – Owner & Operator – Ausbeds

Karl Van Lieshout

Owner & Operator – Ausbeds

"I contacted Nathan because the innovative conversational interface and seamless user experience of his website inspired me. His perspective on my website rewrite was a huge help – Nathan gave me some great ideas that got me out of a creative slump.

He nailed all my briefs and produced excellent content – web copy, USP, SEO, chatbot conversations and email marketing. Thanks to Nathan, customers compliment my new website and we’re getting more online sales."

Cortex Copywriter Client: Chilla – Small Business Owner / Former Hungarian National Kickboxing Champion

Chilla R.

Small Business Owner / Former Hungarian National Kickboxing Champion

"Nathan is very easy going and flexible – we meet virtually or on-site at my office. He worked hard to understand my brand voice and write content with the correct tone, personality and word choices.

Nathan nailed my voice after only a couple of attempts and now I keep him on retainer to write a wide range of content from web copy, blogs and social media. His writing is so effective that it evokes almost instant action from my target audience and consistently achieves business goals."

Cortex Copywriter Client: Craig Erskine-Smith – CEO Erskine Oral Care, Piksters, Speedpix

Craig Erskine-Smith

CEO – Erskine Oral Care

"Nathan was very helpful, he produced wonderful ideas and wrote great web copy for me. He was friendly, flexible and came to work at my home on the weekend from the morning until late in the evening.

Nathan came up with the perfect tagline and unique value proposition for my product and we sketched out an excellent wireframe that clarified my website content and functionality."

Cortex Copywriter Client: Liam Key – Creative Director, Imagination Pioneers Studios

Liam Key

Creative Director – Imagination Pioneers Studios

"I always enjoy working with Nathan, I love his passion and enthusiasm to think and dream of big things. His writing craft is brilliant, fun and has heaps of depth behind it. Nathan works closely with my digital design studio to deliver copy across a range of digital mediums – web development, motion graphics, 3D animation and more.

The voice and tone Nathan writes with really speaks to my brand and reinforces the value of what I do. I look forward to seeing all of the interesting ideas we have discussed come to life."

Cortex Copywriter Client: Brett Samuel – Project Manager, Newton's IT

Brett Samuel

Project Manager – Newton's IT

"I received consistently beautiful web copy from Nathan. His background in psychology and neuroscience gives his writing an edge.

Nathan can tune into the emotional currents of desire, need and pleasure that pull customers to our products and services."

Cortex Copywriter Client: David Lloyd – Researcher, NeuRA (Neuroscience Research Australia)

David Lloyd

Researcher – NeuRA (Neuroscience Research Australia)

"Although I can infuse my articles with creative, inspired ideas, Nathan’s editing and proofreading improved the structure, clarity and style of my articles.

Nathan helped make my arguments clearer and more persuasive so I sounded more authoritative as an author."

Blog

Words and ideas sweeter than dopamine, freshly squeezed from my cortex

What is Digital Copywriting? The Evolution of Copy from Mad Men to UX Writing and Beyond

Cortex Copywriter Blog – What is Digital Copywriting? The Evolution of Copy from Mad Men to UX Writing and Beyond

Top 3 Ways My Psychology-based Copywriting Hacks the Consumer Mind

Cortex Copywriter Blog – Top 3 Ways My Psychology-based Copywriting Hacks the Consumer Mind

Vertical Video to Virtual Vistas. How will the Screenwriting Craft Evolve?

Cortex Copywriter Blog – Vertical Video to Virtual Vistas. How will the Screenwriting Craft Evolve?

Contact

Pick my brain/cortex and let's get started on your project

Let's Go